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Associated Bank, Goodwill and Other Intangibles
| 2000-12-31 | Rank | |
| Goodwill and other intangibles | $3,932,000 | 709 |
| Goodwill | $2,819,000 | 672 |
| Mortgage servicing assets | $0 | 1,026 |
| Purchased credit card relationships and nonmortgage servicing assets | $0 | 125 |
| All other identifiable intangible assets | $1,113,000 | 336 |
| 1999-12-31 | Rank | |
| Goodwill and other intangibles | $4,542,000 | 668 |
| Goodwill | $3,138,000 | 644 |
| Mortgage servicing assets | $0 | 1,031 |
| Purchased credit card relationships and nonmortgage servicing assets | $0 | 125 |
| All other identifiable intangible assets | $1,404,000 | 308 |
| 1998-12-31 | Rank | |
| Goodwill and other intangibles | $5,153,000 | 574 |
| Goodwill | $3,457,000 | 557 |
| Mortgage servicing assets | $0 | 1,001 |
| Purchased credit card relationships and nonmortgage servicing assets | $0 | 72 |
| All other identifiable intangible assets | $1,696,000 | 281 |
| 1997-12-31 | Rank | |
| Goodwill and other intangibles | $5,761,000 | 512 |
| Goodwill | $3,776,000 | 510 |
| Mortgage servicing assets | $0 | 1,011 |
| Purchased credit card relationships and nonmortgage servicing assets | $0 | 74 |
| All other identifiable intangible assets | $1,985,000 | 242 |
| 1996-12-31 | Rank | |
| Goodwill and other intangibles | $6,371,000 | 474 |
| Goodwill | $4,095,000 | 470 |
| Mortgage servicing assets | $0 | 837 |
| Purchased credit card relationships and nonmortgage servicing assets | $0 | 89 |
| All other identifiable intangible assets | $2,276,000 | 235 |
| 1995-12-31 | Rank | |
| Goodwill and other intangibles | $6,981,000 | 433 |
| Goodwill | $4,414,000 | 414 |
| Mortgage servicing assets | $0 | 456 |
| Purchased credit card relationships and nonmortgage servicing assets | $0 | 93 |
| All other identifiable intangible assets | $2,567,000 | 213 |
| 1994-12-31 | Rank | |
| Goodwill and other intangibles | $7,609,000 | 366 |
| Goodwill | $5,485,000 | 315 |
| Mortgage servicing assets | $0 | 404 |
| Purchased credit card relationships and nonmortgage servicing assets | $0 | 100 |
| All other identifiable intangible assets | $2,124,000 | 230 |
| 1993-12-31 | Rank | |
| Goodwill and other intangibles | $0 | 3,091 |
| Goodwill | $0 | 1,798 |
| Mortgage servicing assets | $0 | 417 |
| Purchased credit card relationships and nonmortgage servicing assets | $0 | 103 |
| All other identifiable intangible assets | $0 | 1,738 |
| 1992-12-31 | Rank | |
| Goodwill and other intangibles | $0 | 3,106 |
| Goodwill | $0 | 1,736 |
| Mortgage servicing assets | $0 | 454 |
| Purchased credit card relationships and nonmortgage servicing assets | $0 | 96 |
| All other identifiable intangible assets | $0 | 1,743 |